The online marketing corner

August 12, 2012

Q: I think we run an excellent business, but a few disgruntled customers have posted bad reviews about us. Is there anything I can do about that? A: No, but that’s the good news! As a …

Clean sweep but keep the oil

Every story has an origin. According to Manheim, PA homeowner Tim Slusser, the story of his “New” home’s massive makeover started with a puddle in the mechanical room. He and his wife had just purchased …

Industry News and Events

Wilo USA Appoints Director of Operations Wilo USA has announced that Chris Perkins will assume the role of Director of Operations at Wilo’s manufacturing facility in Thomasville, GA. Mark D’Agostino, President and CEO of Wilo USA, said …

Ready to Learn

August 2012 Cover

R.F. Ohl, in Lehighton, PA, used to be an oil company. Well, it still is; like many forward thinking companies in this industry, it is best described as an “Energy Company.” When you walk into …

NORA Tank Certification seminar offered

June 13, 2012

All technicians that work on oil burners or install oil fired equipment need to have their NORA Tank Certification. Owners, service technicians or service managers have a chance to get that certification-or simply take a …

Thermo Products, LLC announces Spirit furnace line for Northeast

North Judson, IN based Thermo Products, LLC, which makesThermo Pride brand furnaces, has recently released the Spirit line of oil-fired furnaces for distribution to the wholesale market in the Northeast. The company says the Spirit …

FieldAware offers free mobile apps directory

Software supplier FieldAware has announced the availability of its Digital Tool Belt, a comprehensive directory of mobile apps that service technicians can use on their mobile devices to enhance productivity. The directory lists more than 100 …

Top 7 Tips to Prosperous Internet Marketing

June 1, 2012

Today, everyone’s favorite marketing buzzwords seem to be internet marketing and search engine optimization (or SEO). Search engines have “virtually killed” phone book advertising. Now, marketers drop the term “SEO” into every sentence they utter …

Airing out some ‘airy’ problems

Hydronic systems are filled with water, so any air in the piping system rises to the high points. This air must then be vented out of the system. If the air is allowed to gather …

Envisioning Innovation

Why are we here? Many of us have converged at this year’s Visions conference with the intention of learning about diversification, buying and selling companies, the impact of ultra-low sulfur diesel on the supply chain, social …